PenguinArt by Kate Garchinsky

August 20, 2014

SCBWI Logo Contest Winner

KING OF PRUSSIA, PA – The Eastern Pennsylvania (EPA) chapter of the Society of Children’s Book Writers and Illustrators (SCBWI) has a new logo, designed and illustrated by Kate Garchinsky.

Adrienne Wright, Regional Illustration Coordinator for EPA, announced a logo re-design contest for the chapter’s logo on June 26, 2014. The online Call For Entry asked for a logo design that would “knock the socks off all the other chapter’s logos!”

Philadelphia author/illustrator Kate Garchinsky decided to enter the contest after hearing Wright’s announcement during the EPA’s Illustrator Day at the University of Pennsylvania.

Prizes included a free SCBWI membership renewal, entry to the upcoming “Sundaes With Editors!” ice cream social on August 17, and of course, exposure.

“I wanted to create a symbol that embodied the spirit of imagination. With the ‘Golden Kite’ as the SCBWI’s official icon, it made total sense to me to honor Benjamin Franklin as our mascot,” said Kate Garchinsky, referring to Franklin’s famous kite experiment. “As children’s authors and illustrators, we invent ways to capture electricity in our work, and share that energy with our readers.” 

The new logo was revealed at the Sundaes With Editors event, and on the chapter’s blog, EasternPennPoints.

Garchinsky’s logo will represent the chapter “indefinitely,” according to the organization’s website.

See the new logo on the SCBWI-EPA chapter’s website at

For more information about the SCBWI, visit

See more of Kate Garchinsky’s illustration at

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